Dan Nguyen has an interesting writeup of Dan McKinley’s talk about why the implementation of infinite scroll at Etsy didn’t work.
I don’t think speed and volume are at fault here. I think the reason it didn’t work was because the kind of interaction the user has with the data is much more suited to a paginated interface than an infinite scroll. In the case of something like Etsy, the user is searching for something in particular within the list of results. In the case of something like Twitter, the user is scanning and consuming the flow of information. In the latter case, infinite scroll makes sense because the user is essentially reading or scanning down the list of tweets until they get bored. In the former case the user isn’t just linearly consuming the data, they’re mapping the information in their mind, trying to remember the items they like or think are worth researching further.
So what is UX?
Let’s talk instead about two kinds of people:
At the end of the day, there are those people who will go quietly about their jobs, perhaps grumbling about not having a “seat at the table.” These people may have also been taught the right way to do things. Then, there are others who–regardless of their titles or position–will stand up and say, “Wait a minute, why are we doing it this way?”
What sets these folks apart is a relentless curiosity.
They are the people who ask all the “what if?” and “why not?” questions. They disrupt processes when the process isn’t paying off. And they defy decisions, when the decisions don’t make sense. They may be subversive, but their goal isn’t subversion. Rather, they care. About the experience being designed for, and the people who will have to live with these experiences.
Except for meetings, I’ve been listening to the Beatport Pro app all day. I can already tell they’ve completely changed the way I’ll be digging for tracks, and they’ve also made a significant strategic shift in how they position their business. In the olden days, buying digital music was something that was done through a browser, and the customer experience was really about what they could (and, often, what they couldn’t) do with the web site. This new strategy means Beatport has evolved beyond just being a transactional website, they’re a music selling platform, and presumably they’ll eventually leverage just about any touchpoint customers want to use.
User Interface Design patterns are recurring solutions that solve common design problems. Design patterns are standard reference points for the experienced user interface designer.
This site will help you in two ways: You can read insightful design pattern articles and browse screenshot examples.